GOTV
Why GOtv Lite is Light on Your Pocket; About a month ago, GOtv launched a new package called GOtv Lite. Described as “currently the most affordable pay-TV bouquet in Nigeria”, GOtv Lite targets existing subscribers, and gives those who opt-in access to over 20 channels. One interesting thing about the package is its alias, Small Pepper. The brand curators explain that they played on the use of ‘pepper’ as a slang for money. Small Pepper thus translating to small money, connoting the affordability of the package. So how affordable is Small Pepper? The monthly subscription for GOtv Lite is N400. Subscribers are also given the option to pay N1,050 quarterly which works out to N350 a month or N3,100 yearly. The annual subscription also gives subscribers a further discount as it works out to N258.33 for one month. I did a little comparative analysis to find out what one can buy with N258 in present day Nigeria, especially when one considers the current devaluation of the Na...